CHOCOLATE IBARRA

My packaging concept for Chocolate Ibarra brings out a minimalistic, high-quality look for my target audience. Women love to make hot chocolate at home on any occasion to pair it with delicious desserts and haute cuisine. I chose a color palette ranging from different shades of brown and line design elements to represent the chocolate aromas, texture, and flavor. I included my brand’s 100th anniversary of creating these chocolate tablets, known for their rich flavors and authentic taste. The typography generates a hierarchy of the package design to represent its signature essence.