Tony's Cantina Social Media Management • Content Creation • Digital Marketing

Managed the social media presence for two Tony's Cantina locations by developing monthly content calendars, creating graphics and videos, writing engaging captions, and analyzing campaign performance to increase reach and engagement.

My Responsibilities

  • Social Media Strategy

  • Content Planning

  • Creative Direction

  • Reels & Short-Form Video

  • Copywriting

  • Campaign Development

  • Analytics & Reporting

  • Community Engagement

  • Creator Collaborations

  • 247K+ views in May and 217K+ views in June

  • 1,361 new Instagram followers gained over two months

  • Up to 79% of views reached non-followers

  • Consistent growth through a Reel-first content strategy

  • Daily Stories maintained audience engagement

  • Successful seasonal campaigns and collaborations fueled continued growth

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Tequilas Tacos & Bar